The increased social interaction available on the Internet has contributed greatly to its appeal. More and more people are going online to connect with friends, family, and even people they’ve never met in person in ways that were never before possible. They can leave messages on one another’s MySpace pages, rate and discuss news stories [...]
Google burst onto the Internet search scene in 1998. It revolutionized the way we find things online by taking into account each page’s link popularity. Its algorithms are constantly evolving to provide better results, and the company has added on specialized search functions for blogs, video, images and more. Google’s homepage is deceptively simple. It [...]
I recently held a special teleseminar, “How To Market Your Craft Business Online…. Without Going Broke!” If you missed the live version, don’t worry. I recorded it and you can access the recording and worksheet by clicking here. LOTS of things were discussed during the call, including: how to market online – even if you [...]
We’re getting crafty in this episode of the podcast as Adam Brown from the Etsy.com Communication Team stops by to talk about setting up shop on Etsy and selling your crafts online.
Some people love marketing. They enjoy analyzing their target markets, finding ways to create publicity for their endeavors, and designing and placing advertisements. Others hate it and wish there were no need for it. But love it or hate it, it’s important to remember the ultimate purpose of marketing: to make money. A business wouldn’t [...]
Passwords don’t want to be emailed willy nilly all over the internet, it’s important to send passwords with security measures in place. Fortunately there are a variety of software tools to make sharing and security possible. OneNote. Using OneNote, publishing a copy of your notes to a shared location is a simple way to make [...]
If you are a podcast host, you may be wondering if there are some things you should not be doing. While you are the only one that can decide what works best for your show and your audience, here are a few general tips on what to avoid: Using foul language can turn off listeners [...]
If you are in the process of designing a website for your business, you may be wondering if you should use Frontpage or WordPress. Or, if you have already created your website, you may be wondering if you should make the switch to WordPress. In this article we will go over some of the differences [...]
Time to sell your website? In order to get the best price, there are a couple of steps to take. Step One. Document your traffic. How much traffic do you get on a daily basis? How many page views? How long do they stay on your site? What is your search engine ranking? All of [...]
One thing that all businesses have in common is a need for marketing. It doesn’t matter if a business was started yesterday or several years ago, the business owner needs to make sure they are being exposed to potential customers, and being remembered to old customers. Start-up businesses, however, have special marketing needs. Many start-up [...]
