Some colors are very cheerful. Some are sophisticated. Some are energizing. Some are relaxing. The list can go on and on.

They type of business you have  - and the market you are trying to reach – dictates which colors you should use.

For example: If you have are a virtual assistant who wants to put energy into your clients’ businesses, use energetic colors in your marketing.

On the other hand, if you make aromatherapy products and you specialize in helping people de-stress and relax, you would want to use calming colors.

Not sure what to use? Start by making a list of  words that describe how you want people to  think and feel about your business. Once you have your list of descriptive words, find colors that match the description.

By using these colors, you will be “setting the mood” for your potential customers. Just seeing the colors will help them develop a “feeling” about your business. Using the right colors can make a big impact!

For more info on this topic:

I wanted to let you know about a special promotion where you can get started and earn at least $1,000 – guaranteed!

To learn more about Work At Home United, click here.

(P.S.  If you decide to request more information, I’ll be the one contacting you and giving you all the details. So – no need to worry or be shy. I’m someone you’re already familiar with!)

One of the shows that I recently “discovered” was Friday Night Lights. I remember seeing the promos when it first started airing, but I’m not a teenager and I’m not into football, so I never bothered watching it.

When I started seeing some of my friends post great things about it on Facebook, I decided to give it a chance. And I’m really glad I did.

The show is much more than teenagers and football. The plot is wrapped around the lives of the characters, and these characters face problems; sometimes very big ones. Problems that don’t get fixed in just one episode. They don’t have perfect lives. They don’t win every game.  I found the way that these characters reacted to these situations to be very inspiring.

In a lot of ways, it’s kind of like your business. You have good days, you have bad days. The way you react to that is going to decide your long-term outcome.

Another inspiring note: I was never really into football. I was never on a sports team. Watching the dedication these players and coaches have was a bit eye-opening. I know this is a fictional show, but there are teams in all types of sports out there who do practice every day and have that kind of dedication. If you put half that amount  of dedication into your business, you’ll see a big improvement in your business this year!

If you’ve never watched the show, definitely give it a chance. It’s entertaining – but hopefully, it’ll inspire you to be a better person & more active in your business, too!

Our sponsor for this party will be Susan Moss Art (@SusanMossArt)

I recommend using TweetGrid to keep track of the discussion. You can log in by clicking here.

Remember to use the hashtag #indiebizchat when you enter in your tweets.

** Not sure how to join the Twitter Party? Click Here to watch the Twitter Party Video for instructions.

Think about it for a minute – your graphics play a big part in your business. The graphics you use for your business can help you make sales, or they can help hinder your sales. Which one would you like it to be?

Our sponsor for this party will be The Switchboards (@TSBbiz)

I recommend using TweetGrid to keep track of the discussion. You can log in by clicking here.

Remember to use the hashtag #indiebizchat when you enter in your tweets.

** Not sure how to join the Twitter Party? Click Here to watch the Twitter Party Video for instructions.

Webinar: ‘The ABC’s of Web Graphic Profits’.

Time: 2pm-3pm ET, Tuesday, February 7th

On the webinar you’ll discover three ways to increase profits with web graphics:

A: Advertise It – On the webinar Angela will share with you some simple ways to promote and advertise your business with graphics. Some ways are paid, some are free. You do what works for you.
B: Brand It – If your branding is a complete mess then people won’t recognize your company. On the call I will give practical, useful and easy to implement tips for creating a brand using nothing but some simple skills and Gimp (the free web graphics design software).

C: Compliment It – On web pages, blog posts, emails and salespages a good image is a complimentary way to draw in readers attention, get or keep them reading and compel them to take action upon completion. On the webinar Angela wills cover how to easily (and affordably) add complimentary graphics to any piece of content.

There will be a drawing that will take place during the webinar for ‘The Graphics Mojo Project’ (value $297), an exciting new project where a select few students will work with Angela to create graphics with purpose.

Sign up to secure your spot in the webinar, click here

If you manage to stay healthy this entire winter and not catch any type of cold, well, consider yourself very lucky. But if you do get sick… I want you to give yourself a break.

Yep. That’s right. I’m telling you to take a little time off of your business. And don’t feel guilty about it.

I just spent the last week and a half feeling like h-e-double-hockey-sticks. It wasn’t fun. Everything hurt, including my head which was full of pressure from my sinus congestion.

I made some attempts to work and catch up on email, but I wasn’t getting much done.

Instead of feeling guilty over it, I got a lot of rest. I drank a lot of fluids. I took my medicine. And, I am finally starting to feel better. So much better, that I’m writing several blog posts tonight and post dating them. I would never have had the energy or stamina to write several blog posts in one sitting last week!

Click Here for some tips on how to stop a cold before it gets the best of you

True, you are going to have to act fast, and get aggressive, but it can be done.

Click Here for a list of Valentine’s Day marketing ideas to get you started.

Once you have an idea of how you want to promote your business / product / service, it’s time to get serious about getting the word out. Here are some ideas:

• Write a blog post about your Valentine’s Day sale / promotion
• Put the link to your blog post out on Twitter & Facebook
• Take pictures of your Valentine’s Day themed items and share them on Instagram. Be sure to include the link to where people can buy your items in the picture description.
• Link to your items on Pinterest
• Ask your bloggy friends to write about your Valentine’s Day items / sale
• Send out some info about your Valentine’s Day items in your next newsletter

You don’t need any special degrees – and you don’t have to invest a lot of money in special software or programs. In fact, there are many video and conference tools to choose from that are no cost to you!

About 3 times per year, I hold a special 4 week workshop, where I teach people how to teach their own online class. The How To Teach An Online Class Workshop will start on February 6, and is limited to 25 students.

When you register, you’ll receive weekly lessons and have access to group coaching calls and private email coaching with me.

Here is a condensed version of the first lesson – you can grab it for free by clicking here

Normally, this class is $149 – but right now, you can grab the early bird pricing and pay only $75. I even have an option to pay in two payments!

If you want to earn extra money this spring by teaching your own online classes,
Click Here to register for this workshop now!

If your marketing has been a little “blah,” and your sales are “blah,” it’s time to add a little spice!

I have several ideas to help you add that spice!

1) Send out press releases! Send them to your local media – television and radio stations, newspapers, magazines, etc. Also distribute them online! This will give you links back to your site, which helps your search engine ratings.

Right now, my Cut n’ Paste Press Releases are on sale for only $10. You’ll get five pre-written press releases and a mini-workbook that will teach you how to submit them. To purchase, click here 

2) Spice Up Your Copywriting (aka sales writing) The words you use in your item descriptions, sales pages, and blog posts have a lot to do with how many sales you make. If your copy sucks, so will your sales!

Right now, my Guide To Great Copy is on sale for only $10. You’ll receive a 25 page workbook, a copywriting glossary, a checklist, and swipe files! To purchase, click here  

3) Advertising – If people do not know your business exists, they cannot buy from you. Right now, you can get a 1 month ad on IndieBizChicks.com for only $20 (more than half off!) Your ad will include a 125×125 graphic that will appear on the side of each blog page from February 1 – 29.

To purchase your ad, click here

4) And to help you add a little spice to your blog this year, I have my Working With Brands 8 piece workbook set on sale for $10, too! You’ll receive workbooks on how to find brands to work with, the ways you can partner up with brands, checklists for social media, instructions on how to write a one-sheet and more!

To grab this deal, click here

These special prices will only be good through Saturday, January 28th!!