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Logos Are Key!

A company has identifying markers.  It is a way to begin establishing a brand for your product or service.  One of those markers is the company logo. Let’s see how many logos you are familiar with: 1.  The white swoosh on the side of a shoe? 2.  The segment of white ribbon twisted on a red background on a can?…

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Win A Set Of The Indie Biz Chicks Conference Recordings

The Indie Biz Chicks Conference is taking place this Wednesday and Thursday. There will be several sessions each day,  led by some very awesome entrepreneurial women (view full schedule here). The individual sessions are free to attend, and you can also choose to purchase the set of the recordings for under $35 (click here for more info). I will be…

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Are Your Ads In The Right Place?

We see so many advertisements in a single day that often we tune them out.  A glance tells us all we need to know and whether we are interested in the product or not.  Advertising can be hit or miss, but you can save more money if you hit most of the time.  Are you advertising your business in the…

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Getting Those Goals

Goals drive us forward in life.  They give us a purpose.  We get up in the morning and get moving to fulfill our purpose.  Achieving goals in life and in business would be difficult without self-discipline and persistence. What is self-discipline?  Think of it this way.  You have chores to do around the house.  Your parents promise to pay you…

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How To Increase Your Reach On The Web

One of the primary goals of any internet marketing business is to drive traffic to your website.  Traffic means more visitors and more profits.  Here are five ways to increase your internet presence. Search Engine Optimization Search engines are a great way to drive traffic to your website.  Search engines, like Google, Yahoo, MSN and so on, look at two…

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Mom With A Biz Guest Post: Alyssa Avant

I recently asked a few women I know and respect to write a guest blog on their feelings about being a mom with a business. The following post comes from Alyssa Avant. I have to tell you – she is a great blogger (check out the vlogs! – aka video blogs!). Independence Is Mine Miss Independent, it is what my…

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Find Me On CraftBoom!

I have some awesome news! I have joined the Sparkplugging team as a writer for CraftBoom! If you’re not familiar with the site, it is full of info about marketing a craft business online. I wrote a post yesterday that details my favorite marketing tools (read it by clicking here!) Now you’ll be getting DOUBLE your biz info from me!

Are You Really Up For This “Being Your Own Boss” Thing?

Ahhh… the thought of being  “your own boss” is pretty cool, don’t ya think? I mean, who doesn’t want to be their own boss? But that’s the problem…. When you’re an entrepreneur, you have to be the “the boss.”  And sometimes that’s not all it’s cracked up to be…. Now, I’m not trying to be mean or put a damper…

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What’s Your Summer Biz Strategy?

Summer is coming, and that can spell disaster for your business. Blame it on your long, lazy summer breaks as a kid. As soon as June hits, the craving for vacation kicks in. There’s nothing wrong with taking a day off to enjoy a day at the pool or a barbeque with friends. And you should definitely take some time…

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Mom With A Biz Guest Post: Carrie Lauth

In honor of Mother’s Day, I recently asked some momma biz owners that I respect and admire to share their thoughts on what it was like to be a mom with a business. Being a mom ain’t easy, and doing it while juggling a business is super hard! I know that there is no such thing as SuperMom, and I…

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