The following is a guest post from Debbie Bertrand of The Hip Hostess Starting your own business and launching a website can be intimidating and stressful to say the least. The darling daughter and I did both in 2008, offering up a collection of fashionable aprons. To get our new endeavor off the ground, get [...]
I’ve said it before, and I’ll say it again. If you offer a product, and you want to sell more of it, you don’t have to wait for a craft show or expo to come along. You can throw your own! A few days ago, my friend Amy, who happens to be one half of [...]
Choosing the right person to write your web copy—to wordsmith a message that resonates deeply with your online audience—can be an intimidating decision. Conversions are not guaranteed, and each copywriter applies a unique process and voice to client projects. What’s a marketing-conscious entrepreneur to do? Easy. Instead of getting all strategic with your website copy, [...]
My workshop How To Teach An Online Class is starting soon – as in November 1. So, of course I want you to sign up for it. But I realize that reason is probably not enough to make you want to sign up for it, so I figured I would give you ten reasons you [...]
As I write this, we are nearing the end of October. It’s almost time for Halloween. The stores are already discounting the costumes and stocking the aisles with Christmas decorations. Make no mistake, the end of the year is drawing near. This is the perfect time to take stock. Hopefully, you wrote out some goals [...]
When you have a website or blog, content is just one of those things you need. It is made up of all the information you have on your site – blog posts, videos, etc. Your content is what keeps people coming back to your site, so you may just be thinking of it as the [...]
I recently wrote a post about online classes and how they can be a great way to earn extra money. If you are feeling a bit stumped on what kind of class you could teach, here are some ideas: Crafty Class Scrapbooking Card Making Sewing No-Sew Projects Kids Craft Bead Work Holiday Decorations (Yes, Holiday. [...]
If you would like to earn extra income within your business, you have a few options. Obviously, you could sell more of your products and services. But that isn’t always easy, is it? An easier way is to share your knowledge – to teach other people what you know! For example, if you are a [...]
FACT: You know things that other people want to know. And they will pay you to teach them. Yes, you read that correctly. You have knowledge and skills that are worth sharing. In fact, they could be worth a few extra hundred dollars a month – or more! Are you crafty? Do you know how [...]
Are you looking for some fresh ideas to build some buzz around your biz during the upcoming holiday season? Well, you are in luck! I have created a “sneak peek” audio and worksheet of my Holiday Marketing Tips Class! You can listen to the audio online by clicking here Click here to view / download [...]
