Did you realize that “email marketing” can be one of the most effective ways to generate sales? This is the process of starting a mailing list to collect the names of people interested in your business and your products or services. Whenever you create a new product or decide to have a sale or other [...]
A reader recently asked me the following question: “I am a jewelry business start up at the moment. I live in a neighborhood where there are two bead stores. Due to this, pre-made jewelry is already being offered for sale, as well as classes on how to make jewelry. I would like to offer the [...]
If you have been reading my site or blog, you’ll know that I am a fan of the press release and definitely encourage you to send them out. If you’re sending them directly to someone via snail mail or if you have a physical product that you want to include a sample of, you should [...]
The products on a retailer’s shelves aren’t necessarily the best ones. They are the ones that were best marketed by their creators. Increase sales and success by learning how to put your craft in front of the right audience. • Start with the basics. Attractive packaging speaks as loudly as the items you create. Everything [...]
Can I ask you a question? Are you making as many online sales as you’d like to be? If not, I have a few explanations for you…. For starters – how’s your website? A website can be your best business tool, but if it isn’t set up properly, your visitors may not be convinced to [...]
Adding some audio to your site – whether it’s in the form of a regular podcast or a simple welcome message can really pack a punch. A little bit of of audio gives your reader a whole new way to take in your content. Different people have different likes and dislikes. Some people can sit [...]
One thing many business owners have in common is that they fail to follow up. I understand that following up can seem a bit daunting – you definitely don’t want to seem like a bothersome nag. On the other side of things, the act of following up with your leads and customers can be the [...]
So what else can we learn about marketing from Oprah? Lots! Here are a few more tips: Good Deeds Attract Attention – Yes, I’m sure Oprah does a lot of the things she does just out of the kindness of her heart, but by publicizing those good deeds, she gets attention for it. While you [...]
I had a pretty crazy dream last night… I dreamed that I was back in school and that I had to give a speech on the marketing strategies that you could learn from a tv personality, and I was assigned Oprah…… Now, to be honest, I am somewhat known for having the weirdest dreams ever. [...]
Do you want more traffic coming to your site? Well, of course you do – who doesn’t?? By using Article Marketing, you can greatly increase the amount of traffic coming to your site, and you won’t have to pay a dime for it! Over the next few days, you’ll learn: What article marketing is and [...]
