…for women who’d rather work for themselves, than work for the man

On November 11, we teamed up with The Downtown Women’s Club to host a live online chat on the topic of email newsletters. Here is the replay:

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Have you seen the new show Whatever, Martha on The Fine Living Network? Alexis Stewart and Jennifer Koppelman Hutt watch old episodes of Martha Stewart Living and make fun of them.

It makes you wonder… Is this smart marketing or just another marketing ploy?

We all know that Alexis is Martha’s daughter…. so watching her make fun of Martha is kind of … funny. We all make fun of our mothers at some point. And while Martha has many fans, there are lots of people who make fun of her as well. Watching her daughter join in on the jokes makes it seem like family is more relatable.

But we must also remember that Alexis and Jennifer host the Sirius Radio show Whatever. I don’t have specific numbers in hand, but I’m sure that more people around the country get Fine Living Network than Sirius Radio.

is the tv show just a big marketing push to get more people to listen to the radio show?

It could be…. but I don’t think it matters.

Alexis and Jennifer make a great team and have a great back-and-forth communication style. They’re fun to watch. And the old tv footage is there. If they can make a new tv show out of it, good for them.

Whether or not you enjoy the Martha Stewart show, you have to admit she’s a smart and business savvy woman!

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November 4, 2008 is a day that will go down in history books.  Americans who were once apathetic about politics came out in record numbers to cast their ballots.  For the past 21 months, we have been practically eating, breathing and living politics.

Even though we are given the right to a secret ballot, many people felt compelled to share their views. I’ve read more blog posts, MySpace headlines, and Twitter updates about politics than I care to count.

Even today, I’ve been practically barraged by messages of McCain supporters expresing their sadness, claiming that one day they’ll say “I told you so,” and offering ther prayers in this time of tragedy.

All i can say is “the election is over.”

Can we please get back to business?

Honestly. Think about it for just a moment. I’m going to tell you something you may not want to hear, but it’s the truth.

Unless you’re a political scientist, when it comes to your business, your political views DO NOT matter.

Your comments and posts could cost you customers.

I’ll be the first to admit that my opinions of some people have changed over the course of this election. I don’t care if they have different views from mine. But when I saw how vehemently they expressed them, I thought twice about whether I wanted to associate with them.

And if I’m thinking that way, lots of other people are, too.

I’m not saying it’s wrong to be politically active. I encourage you to do so. I just think you should leave it out of your business…

I mean, seriously, are you using your business blog to tell the world about your sex life? Of course not! It’s not our business!

We’re given the right to a secret ballot in this country. When it comes to your business, exercise that right. Your pocketbook will be much better off.

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I am beyond happy. What a fantastic, wonderful, amazing, historic moment.

I am so hopeful about the future of this country. I hope we can all work together to make it a better place.

Now, on a side note - I want to tell you something funny. As most of you know, I lived in Alaska for seven years. Alaska has lots and lots of coffee shops, but the best one by far is Kaladi Brothers. It’s now a chain, with quite a few locations throughout Alaska. They’ve even expanded into sthe Continental U.S. Anyhow, when i read that Sarah Palin’s first stop this morning after flying into Alaska was Kaladi Brothers in Wasilla, I had to laugh. Kaladi’s is AWESOME. When my sister flew in over St. Patrick’s, our first stop after leaving the airport was Kaladi’s. You can buy it online. Try it - get their Kaladi roast and Kaladi syrup. Trust me. So delicious!!!!

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I’m a nostalgia junkie. I have a great memory. I can remember tiny details about dates, places, events and so forth. For example, I was 2 months shy of my 3rd birthday when my sister was born and I can clearly remember small details about the day my parents brought her home from the hospital.  I know this is somewhat unusual, that most people can’t remember things so vividly.

I know that I am going to remember this day, that I’ll remember that in Michigan, we set a record high of 71 degrees, that my family and I took down our Halloween decorations, that my oldest nephew brought home his recorder and played the songs he’s been learning in music.

I’ll remember that I sat my my 4 year old nephew on my lap earlier and said “I know you are only 4 years old, and you may not remember much about today when you are older, but I hope you can hang on to something about today, because today is a day that you will be discussing in history class, that you will be hearing about for the rest of your life.”

No matter who you support, no matter what you believe in, I am going to ask you to stop and think about your day today. Take it all in, remember the small details. In some way, shape, or form, history is going to be changed. Hang on to something.

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We’re partnering with The Downtown Women’s Club on November 11  for a live, online chat. We’ll be discussing Email Newsletters and if they’re worth sending. We’ll be discussing the pros,  the cons, and the alternatives to sending them.

The chat will be taking place from 11:00 - 11:30 am Eastern. If you can’t make it, we’ll be recording the chat and we will be providing the replay link.

To take part in the Live Online Chat, just come back to this post and Click Here.

We would appreciate it if you would RSVP for the event. We’ll send you a reminder the day before, and we’ll also send you the replay link after it’s over.

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