holiday marketing tips

Making Friends… With Benefits…

Crissy Herron | October 28, 2009 | 0 Comments

I admit it – I’m a sucker for clever word play. (That explains why I like Pete Wentz’s song titles so much.) I recently came across a new book titled Friends With Benefits: A Social Media Handbook by Darren Barefoot and Julie Szabo. That title caught my attention!

The book is well put together and covers a lot of ground. You can view the table of contents here. The book does a good job of explaining things and reminding people of things they may easily forget. For example, in chapter four (Netiquette), the authors start off the chapter by reminding you to listen first.  They explain how to  break the ice with someone online (as if you were having a discussion in hopes of getting featured on their blog),  provide a reminder that bloggers reject marketing talk, and let you know that your reputation preceds you.

If you are new to social media, this book will really help you out. If you’re already social media savvy, this book would serve as an excellent reminder and checklist to keep yourself in line and on the awesome track you’ve found yourself on!

Related posts:

  1. Social Media Divorce: Making Your Way Through It
  2. Business Profile: Marika Flatt, PR By The Book
  3. Making Sense Of Twitter
  4. Making Sure People Find Your Site
  5. And just who are you going to send that press release to?

Tags: , ,

Category: Crissy Says

About Crissy Herron: Crissy Herron is the founder of Indie Biz Chicks. She is the self-described "World's Best Aunt," loves Motion City Soundtrack, is awesome in the kitchen, and is a proud resident of The Mitten State. (that's Michigan, by the way.) And, oh yeah, she used to live in Alaska. (she likes the cold.) View author profile.

Leave a Reply




If you want a picture to show with your comment, go get a Gravatar.