According to Gwen Bell, Kirtsy is like Digg, but with a vagina. I snagged that from her Twitter feed. I thought it was cute and it does a pretty darn good job of explaining what Kirtsy is… well, I guess if you know what Digg is…
For those of you that are in the dark and are wondering what in the hell I’m talking about, allow me to explain. Kirtsy is like a social news network. People can submit stories they think are news-worthy. When someone clicks on an item it receives a “vote.” The most popular stories are displayed on the left side of the screen, with editors picks on the right side. You can visit Kirtsy and easily get up to date on all the latest and greatest.
I like the fact that Kirtsy is very women-centric. Nothing against guys, of course. But in my opinion, I think it is more than okay for there to be a social news site that caters to women and their interests. I think it is pretty fantastic that idea of Kirtsy came up between three women on a conference call during the Super Bowl in 2008.
Of course, this is a website about marketing. So you’re probably wondering why I’m going on and on about this Kirtsy thing…. Well, you can use Kirtsy to market your business! First, you need to register. Then, start submitting links. Look at the stories that are on your website or blog… Are they news-worthy to other women? (hint: the term “news-worthy” can mean many things… basically, ask yourself “do other women care?”)
If your submission gets published onto the site, Kirtsy readers will have the option of clicking on your headline to read it. That will send them to your site. This process has the potential to send you a lot of traffic.
You can further participate by adding other users as friends and by voting for other stories. Remember, the more active you are, the more people will take notice of you. This will increase your chances of people clicking on your links.
Kirtsy isn’t going to replace your need for other social media, such as Twitter or Facebook. You still need to market your business through them. Adding Kirtsy to your marketing plan is like adding another course to your dinner.