The Power Of The Press Release

When it comes to marketing your business, press releases deliver a powerful punch. They can help you market your business both online and offline – and sending out a press release can help you get traffic to your site for many months to come!

Let’s take a look at the different ways press releases can help you:

Get Featured In The Media – When you hear the term “press release” this is probably the first thing that comes to mind. Sending press releases to your local media can result in a front page newspaper story on your business or an interview on your local 6pm newscast.

Increase Your Web Presence – Submitting your press releases online will help you get found by editors and reporters who are searching online, looking to interview people for stories they are working on. And it will also help you get found by people searching online for the products and services you offer. Yep, that’s right! Press releases are indexed, and therefore, searchable!

Provide Incoming Links To Your Site – And on that note, press releases provide high quality incoming links to your site. The more you have, the more search engines respect you and the more worth they place on your site.  Once you start getting all this love and respect from search engines, they will place you higher in their search results. When someone goes to a search engines and types in the kind of product or service you offer, you could end up as the first or second result. And that means you’re gonna get a lot of free traffic! (Thanks to those press releases you submitted online!)

So now that you know what press releases can do, the question is why aren’t you sending out more press releases?

You can get a customized press release for your business, written by me, for only $45 by clicking here

OR – you can grab 5 pre-written press releases (you simply insert your business name and send ’em out) for only $34.95 by clicking here

Crissy Herron

Crissy Herron is the founder of Indie Biz Chicks. She is the self-described "World's Best Aunt," loves Motion City Soundtrack, is awesome in the kitchen, and is a proud resident of The Mitten State. (that's Michigan, by the way.) And, oh yeah, she used to live in Alaska. (she likes the cold.)

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